ECOMMERCE SPECIALIST

From Code
to Commerce.
Real Impact.

I build high-performance eCommerce storefronts with SFCC, Shopify and WordPress — turning clean front-end engineering into better customer experiences and measurable business growth.

View My Work ↗Explore Experience ↓
0+Years Experience
0+Projects Delivered
0Global Markets
∞eCommerce Possibilities
Usman Yasin — eCommerce Specialist Workspace
TRUSTED BY GLOBAL BRANDS
FEATURED PROJECTS

Real Brands.
Real Impact.

A selection of eCommerce projects where I've contributed to storefront development, UI implementation and commerce growth.

Sapphire
SFCCMulti-MarketPage Designer

Sapphire VIEW CASE STUDY ↗

Multi-market SFCC storefront work for Pakistan, UAE, UK and Global.

Cartier
SFCCLuxuryCustom Components

Cartier VIEW CASE STUDY ↗

US luxury eCommerce storefront implementation with reusable front-end components.

Lighting New York
ShopifyCustom ThemeUI/UX

Lighting New York VIEW CASE STUDY ↗

Modern commerce interfaces with responsive, performance-focused front-end work.

4+Years in eCommerce
ABOUT ME

eCommerce
Front-End Engineer

I'm Usman, an eCommerce Front-End Engineer focused on scalable, high-performance storefronts for global retail brands. Salesforce Commerce Cloud is my primary specialization, supported by Shopify, WordPress, front-end engineering and commerce analytics.

Contact Me ↗My Journey ↓
✣ SFCC Specialist♙ Shopify & WordPress▥ eCommerce Analytics◇ Performance Focused↗ Conversion Driven
SKILLS & TECHNOLOGIES

The Stack Behind
Better Storefronts.

SFCC
Shopify
HTML
CSS
SCSS
Bootstrap
Tailwind
JavaScript
React
GA4
GTM
Looker Studio
Figma
Git
ANALYTICS & TRACKING

Data-Driven
eCommerce.

Secondary experience with eCommerce tracking, custom events and reporting to support better decisions.

Google Analytics 4

GA4 Implementation

  • eCommerce tracking
  • Custom events
  • Conversion tracking
  • Funnel analysis
Google Tag Manager

GTM Setup

  • Tag configuration
  • Event tracking
  • Data layer setup
  • Cross-domain tracking
Looker Studio

Looker Studio

  • Custom dashboards
  • Sales & revenue reports
  • User behavior analysis
  • Marketing performance
PROFESSIONAL JOURNEY

From Learning
to Leading.

Hands-on progression across SFCC, front-end development and eCommerce operations.

SFCC Intern

Aiva Creative

SFCC

Junior SFCC Front-End Developer

Aiva Creative

SFCC

SFCC Front-End Consultant

Aiva Creative

SFCC

Mid Front-End Developer

Worldwide Marketing

Front-End

Sr. Front-End Developer

Worldwide Marketing

Shopify · WP

Senior Executive E-Commerce

Sapphire Retail

SFCC

Assistant Manager E-Commerce

Sapphire Retail

SFCC
EDUCATION
EDUCATION

Bachelor of Software Engineering

COMSATS University · 2018–2022

CORE SPECIALIZATION
Salesforce

Salesforce Commerce Cloud

SFRA · ISML · Business Manager · Page Designer

LET'S BUILD SOMETHING GREAT

Have an eCommerce project
or opportunity in mind?

Let's build high-performing, scalable storefront experiences.

EMAILitsuxmaan@gmail.com ↗
PHONE+92 345 5904747 ↗
LINKEDINlinkedin.com/in/usmaan-yasin ↗
LOCATIONLahore, Punjab, Pakistan Open to Relocation